An
important component of studying entertainment television is
the opportunity to learn first-hand from the professionals who
create it.
The
Visiting Professionals Program enables The Center for the Study
of Popular Television to bring a wide range of television professionals
to the Syracuse University campus to meet with students studying
at the Newhouse School.
The
program has three components: Artist-in-Residence, Guest Lecture
Series, and Symposia.
Artist-in-Residence
The
artist-in-residence component of the Visiting Professionals
Program brings a television professional to campus each semester
for a short residency. Students apply for the privilege to participate
in intensive seminars that immerse them in the skills needed
for success in the television industry.
The
first artist-in-residence was Mark Tinker, a 1973 alumnus of
the Newhouse School and winner of four Emmy awards for his work
on “Brooklyn South,” “NYPD Blue” and
“St. Elsewhere.” He led two days of instruction
on producing and directing for entertainment television.
Subsequent
artists have included Peter Mehlman, writer and producer for
“Seinfeld”; George Verschoor, director, writer and
producer for “The Real World” and “Austin
Stories”; Gerry Leider, producer, “My Favorite Martian”
and “Payne”; Joe Reinkemeyer, writer, “Law
& Order”, “L.A. Law”, and “Buffy
the Vampire Slayer”; and Alan Rafkin,who has directed
more episodes of tv than anyone else in history, including:
“Love Boat”, “M*A*S*H”, “Coach”,
“Murphy Brown”, “It’s Gary Shandling’s
Show”, “Veronica’s Closet”, “Suddenly
Susan” and “Friends”.
Guest Lecture Series
The
guest lecture series is active in bringing people from every
area of the television industry into classrooms to speak to
students.
A
wide range of guests participate in this component of the Visiting
Professional Program -- writers, directors and producers of
entertainment television programs, network television executives,
cable system and broadcast station managers, professionals in
advertising and promotion, and government regulators.
Guest
lecturers have included Sherwood Schwartz, creator, executive
producer and writer of “The Brady Bunch” and “Gilligan’s
Island,” who spoke to students about his Emmy-winning
career. Students also heard from Terry Semel, chairman and CEO
of Warner Brothers Studio & Warner Brothers Music; Ron Meyer,
chief operating officer of MCA Inc.; Maury Povich, talk show
host; Gerry Thomas, inventor of the tv dinner; Meg LeFauve,
president of Egg Pictures; Jack Helmuth, writer, “Who
Wants to be a Millionaire?”, “Saturday Night Live”,
MTV, and VH1; and Robert Halmi, Jr., president and CEO of Hallmark
Entertainment.
Symposia
The
Center hosts symposia to address important trends and practices
in the television industry. Each symposium gives students and
professionals a forum to grapple with ethical, economic, societal,
cultural, and technological issues that affect the way we make
and view television.
The
first symposium, “Network News in the Age of Cable,”
was moderated by television critic and author Steven Scheuer
and included a panel of distinguished broadcast journalists,
editors and executives.
The
second symposium in this program was entitled, “Criticism:
The State of the Art,” and featured a panel of television
critics moderated by David Bianculli of NPR and the New York
Daily News.